SOCIAL SCIENCE AND HUMANITIES
E-commerce: Its Applications In Business
by Dr. K. Chitra Chellam
ISBN Number : 978 - 81 - 953072 - 4 - 1
Authors Details
Author Name | Image | About Author |
---|---|---|
Dr. K. Chitra Chellam | Dr.K.Chitra Chellam., M.Com., D.G.T., S.L.E.T., M.Phil., Ph.D., is working as an Assistant
Professor of Commerce since July 2013 in A.P.C. Mahalaxmi College for Women,
Thoothukudi. Previously worked in Kamaraj College, Thoothukudi and has a teaching
experience of 15 years. She is a Gold Medalist in M.Com awarded by Manonmaniam
Sundaranar University, Tirunelveli in 2001. Her areas of interest are Financial Accounting
and Marketing and has published books Manithavala Melaanmaiyin Makathuvam – Tamil
Book (co-author), and Human Resources – A Gateway to Organisational Success. She has a
separate You Tube Channel in the name of Commerce for All. Dr.K.Chitra Chellam has
uploaded 115 subject related videos in her You Tube Channel and has a separate Blog in the
name of chitrachellam.blogspot.com. |
Book Description
I express my sincere thanks to our Honourable President Thiru.A.P.C.V.Chockalingam, Respected Secretary Mrs.C.Subbul akshmi and beloved Principal Dr.N.Meenakumari for extending support and granting permission to publish this book. I am grateful to our respected Director of Self Financing Courses Dr.K.Sathya Bama for her constant motivation to write this book. I extend my wholehearted thanks to all the senior professors and my colleagues who are working with me for their encouragement and help for completing this book. I am extremely thankful to my parents Mr.N.Karuppasamy and Mrs.K.Samuthirakani, my sister Mrs.S.Pramalathi, my brother Mr.K.Ramraj and my son C.Akhilan for their support in various ways throughout my career. I thank Sara Publications for bringing out this book on time and excellently. This book is written to bring out the basic concepts and importance of ECommerce in business and keeping in consideration both the Commerce students and students of other disciplines. This book is written in a simple and easily understandable language for undergraduate students and includes the applications of e-commerce from consumers' and business perspective. I hope that students and teachers would nd this book more useful and I wholeheartedly welcome your valuable suggestions which would be considered while making revision in future.